Light & Airy Squarespace Website for Photographer
Client: Kassondra Photography
Project Type: Custom Squarespace Website Design + Copy Integration + SEO Setup
Industry: Photography / Creative Services
A Timeless, Light-Filled Website for a Storytelling Photographer
When Kassie, the heart behind Kassondra Photography, first reached out to Carbon & Clay, she was ready for a change. She wanted her website to truly represent the experience she gives her clients. Kassie isn’t just a photographer. She’s a storyteller who helps couples feel comfortable, be present, and remember every meaningful moment from one of the most important days of their lives.
She knew her website needed to feel warm, romantic, and full of light. It had to showcase her stunning images without feeling cluttered or heavy. Together, we created a site that was as heartfelt and timeless as her photography style.
This project turned out so beautifully that it later became the inspiration for one of our most-loved Squarespace templates, now available in our shop as the Kassondra Photographer Template.
What We Created Together
Working side-by-side, we built a website that felt both professional and personal. It gave Kassie the confidence to show up online in a way that matched the quality of her work.
Here’s what the project included:
Custom Squarespace Website Design — A clean, minimal layout that puts the focus on her photography.
Refined Brand Styling — A soft, airy color palette and elegant fonts that match her natural, romantic aesthetic.
Copy Integration — Polished and organized text that speaks directly to her dream clients.
SEO Setup — Optimized titles, image tags, and keywords so her site could be found on Google.
Portfolio and Blog Layouts — Simple, flexible designs that showcase both her wedding and family sessions beautifully.
The end result is a light and welcoming website that reflects exactly who Kassie is and what her photography represents.
The Client’s Experience
After launching her new site, Kassie saw results right away.
“I have definitely noticed an increase in bookings since launching the site. I'm especially surprised that people are actually finding me on Google, which is exciting! The main group of sessions I've seen an increase in are family photos.”
Her feedback says it all. When your website truly looks and feels like you, clients notice.
The Result
Kassie’s new website completely transformed the way she presents her photography online. What used to be a simple, outdated site turned into a beautiful digital home that truly reflects her artistry and professionalism. The new design lets her photographs take center stage while giving visitors a calm, seamless experience that builds trust right from the first click.
After launching, Kassie immediately started seeing results. Her inquiries and bookings went up, especially for family sessions, and she began ranking on Google for local searches — something she hadn’t experienced before. Most importantly, she finally felt proud to share her website, knowing it represented her work at the level it deserved.
Want This Look for Your Photography Business?
If you love this design, you can get the same look for your own brand. The Kassondra Squarespace Template was inspired by this very project and is perfect for photographers who want a professional website that feels natural, inviting, and timeless.
