Luxury Semi-custom Website and Branding Update for a Destination Wedding Business
Client: Daphne Hodge, Founder of An Opulent Moment
Project Type: Squarespace Template Customization with our Willow Template + Copywriting + Branding Refresh
Industry: Event Planning & Destination Weddings
A Website as Elegant as the Events It Represents
When Daphne Hodge, founder of An Opulent Moment in the U.S. Virgin Islands, reached out, she had a clear vision: a polished, high-end website that finally reflected the luxury experience she creates for her clients.
For years, Daphne had built her event business through word of mouth by planning, designing, and decorating weddings and celebrations across St. Thomas. She was ready for an update and wanted something refined and beautiful to jump start her business into the next phase of growth. She trusted us to translate her vision into a website that balanced luxury and elegance.
What We Created Together
We built Daphne’s site using our Willow Squarespace Template, customizing every detail to fit her brand voice, vibrant color palette, and unique blend of services. The goal was to make the site feel as elevated as her events while keeping it simple to manage as her business grows.
Our priorities:
Luxury, island-inspired design — pairing soft tones against vibrant island inspired colors, using clean lines to capture both warmth and sophistication.
Refined service structure — clear sections for Weddings, Personal Affairs Management, and Destination Events.
Custom copywriting that communicates trust, professionalism and excitement
Simple client pathways — clear calls to action guiding visitors toward booking or inquiry.
Daphne described her business as more than just wedding planning as she manages personal affairs for clients from decor to event coordination, reflecting how planners in the islands often wear many hats. We made sure her site told that story clearly.
A Collaborative, Heartfelt Process
From the first call, Daphne’s authenticity and passion were clear. She wanted a website that not only attracted clients but also honored the realities of running a creative business while caring for family and community.
She was deeply involved in refining the brand elements, from choosing a vibrant purple accent for her logo to shaping her homepage language.
Every revision conversation centered around how her clients would feel. Together, we built a site that feels exactly like Daphne’s approach to events: luxurious, organized, and full of love.
The Outcome
The new An Opulent Moment website now reflects the quality of service Daphne has been offering for years; luxurious, welcoming, and unmistakably Caribbean.
Visitors can easily explore her services, see her portfolio, and contact her without friction. The visuals and tone communicate trust, experience, and a love for creating unforgettable celebrations.
Since launching, Daphne’s site has helped position her as one of the go-to event planners in St. Thomas, ready to serve clients locally and across the Caribbean.
Building a Digital Home for Destination Dreams
Your website should elevate your business and convey the exact experience you want your clients to feel. In Daphne’s case we went for island luxury.
At Carbon & Clay, we create custom Squarespace websites for professionals across industries that balance sophistication with clarity. Whether you’re planning weddings in the islands or working worldwide, we’ll help you create an online presence that reflects your craft and connects you with the right clients.
Ready to refresh your event planning brand online?
