Church Website Redesign: WordPress to Squarespace for The Island Church
Client: The Island Church
Project Type: Custom Branding + Website Design + Copywriting + SEO
Industry: Non-Profit / Church
About the Client
The Island Church is a welcoming church community serving Padre Island and the greater Corpus Christi area. Rooted in Scripture and shaped by island culture, the church exists to help people grow in faith, connect in meaningful community, and live out the Gospel locally and globally.
As the church continued to grow, leadership recognized the need for a cohesive brand and modern website that reflected who they truly are—casual, warm, and approachable, yet deeply grounded in biblical truth. Their existing WordPress site had become outdated, difficult to update, and hard for the team to manage internally. They wanted a platform that felt simpler, more flexible, and easier to maintain long-term.
About the Project
The Island Church came to us looking for more than a new website—they needed a complete visual and messaging refresh paired with a platform migration from WordPress to Squarespace.
The goal was to move them away from a site that required constant technical upkeep and into a system their team could confidently manage in-house, without sacrificing design quality or structure. From Sunday visitors to families, youth, and long-time members, the site needed to feel clear, welcoming, and intuitive across every ministry.
The Island Church Website Design
What We Created Together
Custom Brand Identity
We developed a full custom brand system for The Island Church, including:
Primary church logo and sub-brands for Children’s Ministry and Youth Ministry
Cohesive color palettes for each ministry
Custom patterns, icons, and brand textures
Business cards, stationery, print collateral, a Merch shop, and custom stickers
Social media graphic templates for ongoing use
and a secure hub to safely host church member information
Custom Squarespace Website Design
We rebuilt the website entirely on Squarespace, transitioning the church off an outdated WordPress platform into a system that is clean, reliable, and easy to update.
The new site includes:
Clear service times and location
A highly visible Plan Your Visit experience
Ministry pages for kids, youth, adults, worship, and missions
Events, sermons, and small groups pages
A password-protected Members Portal
Integrated online giving and merchandise
Mobile-first design and intuitive navigation
Copywriting & Messaging
We rewrote the website copy from the ground up to be:
Clear and welcoming for first-time visitors
Faith-centered without being overwhelming
Easy to skim while still informative
Consistent across all ministries and pages
SEO & Structure
We implemented foundational SEO best practices to support long-term discoverability, including:
Keyword-aligned page structure
SEO-friendly headings and metadata
Optimized image naming and layout
Clear internal linking to improve site flow
The Process
This project was highly collaborative and strategic. Alongside the design and copy, we carefully planned the WordPress-to-Squarespace transition to ensure nothing was lost in the move—only simplified.
We focused on creating a site structure that served multiple audiences while reducing friction for the church staff behind the scenes. The end result was not just a better-looking website, but a platform the team can confidently manage moving forward.
The Result
The Island Church now has a cohesive brand and a modern Squarespace website that truly reflects who they are—warm, welcoming, organized, and rooted in truth.
Visitors can easily plan a visit and explore ministries, while members have a clear hub for communication, giving, and church business. Most importantly, the church team is no longer held back by an outdated system and can make updates quickly and confidently as needs evolve.
A Foundation Built to Last
At Carbon & Clay, we specialize in helping churches, non-profits, and service-based business owners move from clunky, outdated websites to platforms that are easy to manage and built to grow with them.
